Monday, September 23, 2013
OUYA Troubles and a Culture of Fear.
A commenter somewhere said: "The OUYA promised a lot, and people bought on it without thinking about all the possible problems. Now the problems are starting, OUYA have no idea how to deal with it."
This is absurd. And what's possibly even more absurd is that we live in this horrific culture we've come to except over this generation where its okay to blame the customer for everything. Because it's become the easiest way to skirt an issue, to say that the customer drives the market or product.
Thing is, I don't think the problem is simply people buying it without thinking of the consequences. The funny thing about the game industry this past generation is the sudden idea that there's tons consequences to what should just be a fun hobby. It used to be you'd pick your favorite system and go with that. People who loved Mario, Link, Samus and all of what Nintendo brought to the table, would go for the NES or SNES and even lose their shit over the (in my opinion, disappointing) N64. The Sega folks had their systems. Even when Sony joined the fray and captured a large chunk of the market, people still decided based purely, and simply, on what they'd enjoy the most. Now it's all charts and numbers to figure out generally arbitrary shit to make sure your not wasting your money in the long run. It's a culture of fear. And that all comes down to the business of it, and the people who run that business.
The OUYA's problem really is, first and foremost, the people who are running it, and thats become very clear now that they're once-thought-to-be-wonderful-but-quickly-wasn't "We'll match what you get funded" program got exposed for the shame many people had called it out to be.
It's not the customers fault any of this happened: So many people saw the writing on the wall when their Kickstarter was up, and even warned people of many of the potential problems their money was helping to fun. But what customer really has the rights to change any of these problems directly? Hell, there aren't really enough customers right now to make a stand the likes of all the changes made to the Xbox ONE; the OUYA is just too young and under supported for anyone to attempt to claim that the entire business strategy be based on the customer.
It's all on the people making the policies, and the choices of this things directions, that are. It's on them to think of the possible problems, not the customer. Not this early in the systems life-time. Later, generations into it, should it even get more generations out of it, then I suppose the current running concept I mentioned, of customers needing to assess the risk of purchasing it, can apply. But even then they still don't have control over how its manufactured, how its programed, or what policies are in place to ensure it has a bright future. That's still on the people running the show.
The problems are just starting? The problems were there since before the backer systems went out and have only gotten worse since the thing started to get fondled by the general population. The whole package is flawed, and stinks of something that needed to simmer just a little bit more before it got plated. This whole thing seems to have been pieced together on a wing and a prayer.The OUYA story is turning out to be simply one of the saddest stories of this whole year, when it should have been the happiest. What may make it worse is the idea that they think they'll sell a new one every year.
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